Understanding Public Opinion Regarding Transit in Southeast Michigan

Bernasconi, Claudia; Zhong, Xiaohui; Hanifin, Leo; Slowik, Linda; Owens, Megan

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Understanding Public Opinion Regarding Transit in Southeast Michigan

2015-04-01
By Bernasconi, Claudia ; Zhong, Xiaohui ; Hanifin, Leo

File Language:

English

Details

Creators:

Bernasconi, Claudia ; Zhong, Xiaohui ; Hanifin, Leo ; Slowik, Linda ; Owens, Megan
Corporate Creators:

Mineta National Transit Research Consortium
Corporate Contributors:

United States. Dept. of Transportation. Office of the Assistant Secretary for Research and Technology ; University of Detroit Mercy ; Michigan. Dept. of Transportation. Office of Research Administration
Subject/TRT Terms:
Publication/ Report Number:

CA-MNTRC-14-1236 ; MNTRC Report 12-38
Resource Type:

Tech Report
Geographical Coverage:

Michigan ; United States
TRIS Online Accession Number:

01565282
Corporate Publisher:

Mineta National Transit Research Consortium
Abstract:

This study assesses the nature of public opinion in Southeast Michigan regarding regional transit and seeks to understand its relation to socio-demographic characteristics, political attitudes and orientations, and geographical characteristics of respondents. Results from the study were interpreted toward the identification of key recommendations for building a positive public opinion regarding transit in future transit initiatives in Southeast Michigan. A set of recommendations on how to enhance the success of future campaign initiatives and public opinion efforts for the Metro Detroit region and comparable regions is also provided. Key elements for such efforts include public education about transit, clarity about transit funds spending, accountability measures, and transparency of transit plans and decision-making processes. Specific recommendations for campaign messaging for Southeast Michigan are also included in this report.
Format:

PDF
Funding:

DTRT12-G-UTC21
Download URL:

https://rosap.ntl.bts.gov/view/dot/28829/dot_28829_DS1.pdf
File Type:

[PDF - 1.41 MB]
Collection(s):

University Transportation Centers ; US Transportation Collection
Main Document Checksum:

urn:sha256:57da9bf3060ba82f52938c51c0a88ed06bdd8e4c67aec575e13e9b64b9712222

File Language:

English

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