Lessons Learned in Attempting to Survey Hard-to-Reach Ethnic Segments Along With the Presentation of a Comprehensive Questionnaire That Includes Some Uncommon Independent Variables and Some Uncommon Methods of Measurement

Details

• Creators:
  Werbel, Richard A.
• Corporate Creators:
  Mineta Transportation Institute
• Corporate Contributors:
  California. Department of Transportation ; United States. Dept. of Transportation. Research and Innovative Technology Administration
• Subject/TRT Terms:
  • Questionnaires
  • Surveys
  • Origin and destination
  • Travel surveys
  • Research Hub
  • Persons by race and ethnicity
  • Customer service
  • Market surveys
  • Data collection
  • Socioeconomic factors
• Publication/ Report Number:
  CA-MTI-10-2207
• Resource Type:
  Tech Report
• Geographical Coverage:
  Sacramento (California) ; United States
• Edition:
  Final Report
• Corporate Publisher:
  Mineta Transportation Institute
• Abstract:
  A survey questionnaire was developed and administered to transit users in the Sacramento Metropolitan Area to analyze the degree to which global satisfaction with transit is impacted by ethnicity and Tech Report relevant independent variables Although the data collected was not analyzed because the sample size was substantially smaller than required, the questionnaire used, which is included in its entirety in an appendix, has some uncommon variables and measurement approaches that can be used in a number of Tech Report survey questionnaires used in transit studies. Options involving sampling methodology and methods of administering the questionnaire that would have generated an acceptable sample size also are discussed.
• Format:
  PDF
• Funding:
  DTRT 07-G-0054
• Download URL:
  https://rosap.ntl.bts.gov/view/dot/18575/dot_18575_DS1.pdf
• File Type:
  [PDF - 996.65 KB]
• Collection(s):
  University Transportation Centers ; US Transportation Collection
• Main Document Checksum:
  urn:sha256:30424a07544d1a1b4463801d694e5b282a2deda38ca0d8eab5233e67eeeb0b69