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Corporate Contributors:State of California SB1 2017/2018, Trustees of the California State University Sponsored Programs Administration ; United States. Department of Transportation. Office of the Assistant Secretary for Research and Technology ; United States. Department of Transportation. University Transportation Centers (UTC) Program
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Edition:Final Report
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Abstract:This report evaluates the Viva CalleSJ event held in San Jose, California, on September 8, 2024. As a celebrated open-streets initiative, Viva CalleSJ temporarily transformed six miles of city streets into car-free zones to encourage active transportation, foster community engagement, and support local businesses. This assessment employed a mixed-methods approach, including participant surveys, interviews with stakeholders, and observational analysis. Key findings highlighted the event’s success in attracting a diverse audience, promoting physical activity, and driving economic benefits. Over 50% of attendees arrived by bicycle, and 77.7% planned to spend money at the event, averaging $54.23 per participant. Community-building impacts were significant, with 76% of participants feeling more connected to their community and 80.4% discovering local businesses. The report concludes with actionable recommendations to maximize the social, economic, and environmental benefits of future Viva CalleSJ events while advancing San Jose’s mobility and community goals.
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