Using E-Bike Purchase Incentive Programs to Expand the Market – North American Trends and Recommended Practices
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2022-05-01
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Corporate Contributors:National Institute for Transportation and Communities (NITC) ; United States. Department of Transportation. Federal Highway Administration ; United States. Department of Transportation. University Transportation Centers (UTC) Program ; United States. Department of Transportation. Office of the Assistant Secretary for Research and Technology ; PeopleforBikes
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Abstract:Despite the establishment of a stable and growing market, e-bike ownership remains prohibitively expensive for many people. The purchase price of a commuter or leisure-style e-bike ranges from $1,000 to $5,500, averaging around $2,600, while cargo style e-bikes range from $2,000 to $9,000, averaging around $5,000. Across the world, incentive programs have emerged as a popular technique in the effort to bridge the chasm of e-bikes' technology adoption curve. For this white paper, a review of existing programs in the U.S. and Canada was conducted. The goal of this white paper is to provide policymakers, agency leads, and local community leaders with a range of techniques to develop and structure e-bike incentive programs to help meet emissions, single-occupancy vehicle (SOV) travel, and vehicle-miles-traveled (VMT) reduction objectives.
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