Case Study: Ohio Department of Transportation Freeway Safety Patrol Naming Rights Program

i

Case Study: Ohio Department of Transportation Freeway Safety Patrol Naming Rights Program

2021-01-01
By United States. Federal Highway Administration

File Language:

English

Details

Corporate Creators:

United States. Federal Highway Administration
Corporate Contributors:

United States. Federal Highway Administration. Center for Innovative Finance Support
Subject/TRT Terms:
Resource Type:

Brief
Geographical Coverage:

United States;Ohio
Corporate Publisher:

United States. Federal Highway Administration
Abstract:

The Ohio Department of Transportation (ODOT) found unconventional ways to raise money to offset transportation budget shortfalls, one of which was, in 2014, to enter into a naming rights agreement with State Farm Insurance. Under this agreement State Farm advertises on ODOT vans that patrol highways to assist motorists. This program will raise as much as $8.65 million over 10 years, covering most of the cost of the Freeway Safety Patrol operations.
Format:

PDF
Download URL:

https://rosap.ntl.bts.gov/view/dot/63438/dot_63438_DS1.pdf
File Type:

[PDF - 1.04 MB]
Collection(s):

Federal Highway Administration
Main Document Checksum:

urn:sha-512:be459eb80bb10deab031876f5dadd5687eea78a651da3415dc77609994fc97a9201058bbf1e11afc80a557776c50554b1bfd19495d0d0da1ee587f6fa21e35f7

File Language:

English

ON THIS PAGE

Details

Found an issue?

Send us an email at:

publishinghd@cdc.gov

ROSA P serves as an archival repository of USDOT-published products including scientific findings, journal articles, guidelines, recommendations, or other information authored or co-authored by USDOT or funded partners. As a repository, ROSA P retains documents in their original published format to ensure public access to scientific information.