Estimating External Travel Using Purchased Third-party Data
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2018-05-01
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Edition:Final Report
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Abstract:Archived travel data (ATD) derived from various private sources has attractive characteristics that suggest it can be a suitable replacement for traditional sample-based external travel studies or other similar origin-destination (OD) studies. The hope is that this new source of information will reduce or eliminate several negative characteristics of traditional methods. Before this hope can be realized, however, the new solution must be validated; this is the main intent of this research project.
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