United States Department of Transportation
i
Mobility on Demand (MOD) Sandbox Demonstration: Regional Transportation Authority (RTA) of Pima County Adaptive Mobility with Reliability and Efficiency (AMORE), Evaluation Report
-
2021-10-01
-
[PDF-1.42 MB]
Details:
-
Creators:
-
Corporate Creators:
-
Corporate Contributors:United States. Department of Transportation. Office of the Assistant Secretary for Research and Technology ; United States. Department of Transportation. Intelligent Transportation Systems Joint Program Office (ITSJPO) ; United States. Federal Transit Administration. Office of Research, Demonstration, and Innovation
-
Subject/TRT Terms:
-
Publication/ Report Number:
-
DOI:
-
Resource Type:
-
Geographical Coverage:
-
Edition:June 2018–July 2020
-
Corporate Publisher:
-
Abstract:T his report presents the results of an independent evaluation of the Regional Transportation Authority (RTA) of Pima County Adaptive Mobility with Reliability and Efficiency (AMORE) Mobility on Demand (MOD) Sandbox Demonstration implemented in the Tucson metropolitan area. The project is one of 11 MOD Sandbox Demonstrations sponsored by the Federal Transit Administration (FTA). The AMORE project consisted of collaboration between RTA, Metropia, and RubyRide to transform the existing fixed-route transit system, improve overall system reliability and efficiency, and increase ridership while delivering a seamless user experience. The evaluation involved exploring several hypotheses surrounding the project’s impact on travel behavior, user experiences, and costs. The AMORE pilot, operated from October 2018 to May 2019, augmented the Rita Ranch neighborhood’s transit-only service in Tucson with an integrated multimodal, community circulation-based mobility service that could be accessed, paid for, and managed through a single platform. Key strategies were to establish a financially-sustainable mobility ecosystem; introduce a subscription-based transit-hailing service (RubyRide) as a viable and affordable option for commuting or first-/last-mile service for public transit operations; achieve higher usage and occupancy; and seamlessly integrate community-based, social carpooling. Activity data were used to evaluate system performance in terms of vehicle miles traveled (VMT), cost, and automobile use. It was found that VMT was not reduced by the project, and the system was not cost-competitive with existing demand-response services, at least as implemented within the research and development context; nevertheless, it served as a new affordable travel mode for users in the region. These and other findings suggest that although the project was well-intentioned, regions of deployment need to be considered for suitability with the project design.
-
Format:
-
Funding:
-
Collection(s):
-
Main Document Checksum:
-
Download URL:
-
File Type:
