Discontinuance Among California’s Electric Vehicle Buyers: Why Are Some Consumers Abandoning Electric Vehicles?

Hardman, Scott; Tal, Gil

doi:10.7922/G26971W0

i

Discontinuance Among California’s Electric Vehicle Buyers: Why Are Some Consumers Abandoning Electric Vehicles?

2021-04-01
By Hardman, Scott ; Tal, Gil

File Language:

English

Details

Creators:

Hardman, Scott ; Tal, Gil
Corporate Creators:

University of California, Davis. Institute of Transportation Studies ; National Center for Sustainable Transportation (NCST)
Corporate Contributors:

United States. Department of Transportation. Office of the Assistant Secretary for Research and Technology ; United States. Department of Transportation. University Transportation Centers (UTC) Program
Subject/TRT Terms:
Publication/ Report Number:

NCST-UCD-RR-21-04
DOI:

https://doi.org/10.7922/G26971W0
Resource Type:

Tech Report
Geographical Coverage:

United States
Edition:

Final Report (October 2019 – December 2020)
Corporate Publisher:

University of California, Berkeley. Institute of Transportation Studies ; National Center for Sustainable Transportation (NCST) (UTC)
Abstract:

For the market introduction of electric vehicles to be successful, first-time adopters need to make continual purchases of the vehicles. Discontinuance, the act of abandoning a new technology after once being an adopter, has implications for market growth and could prevent electric vehicles from ever reaching 100% market share. Using results from five surveys of electric vehicle owners, the researchers examine discontinuance among battery electric and plug-in hybrid electric vehicle adopters. In this sample, discontinuance occurs at a rate of 21% for plug-in hybrid adopters and 19% for battery electric vehicle adopters. They show that discontinuance is related to dissatisfaction with convenience of charging, owning household vehicles with lower efficiencies, being a later adopter of PEVs, not having Level 2 (220V) charging from home, and not being male. Despite consumers overcoming initial barriers of PEVs, it appears some barriers, notably their refueling style, resurface during ownership and eventually become a barrier to continuing with PEV ownership.
Format:

PDF
Funding:

69A3551747114
Download URL:

https://rosap.ntl.bts.gov/view/dot/56490/dot_56490_DS1.pdf
File Type:

[PDF - 1.46 MB]
Collection(s):

Transportation Resilience and Vulnerability Collection ; University Transportation Centers
Main Document Checksum:

urn:sha-512:bc2944c99799a23b707d11fb664ed1877abbe9d6287200434f9b567bb4f8dc16b5af81b1f6dd82447726421c926980e8122923c347a2310706d7b39cf72ce62a

Discontinuance Among California’s Electric Vehicle Buyers: Why Are Some Consumers Abandoning Electric Vehicles? [supporting datasets]

Dataset

For the market introduction of electric vehicles to be successful first-time adopters need to make continual purchases of the vehicles. Discontinuance ...

Hardman, Scott

File Language:

English

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