Mobility on Demand Business Models Scenario Planning Template
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2020-01-01
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Abstract:The document is part of a larger effort to identify and analyze innovative business models that can be used to deliver better services to travelers. Previously completed efforts included the Mobility on Demand Business Models Assessment, which provided a definition of business models, identified various MOD business models and how they operate, and provided information on how MOD business models can help meet public goals. Also completed was the Mobility on Demand Business Model Elements, which further detailed MOD business models and provided an overview of the customer base, value proposition, capitalization and revenue, operational characteristics, and partnerships and regulations of various models. This report includes actions that agencies may undertake in advance of implementing MOD solutions. For instance, determining options to meet the needs of specific groups such as travelers with disabilities, evaluating risks, and assuring equitable access to services. This document is not intended to assist agencies with implementing MOD business models or associated elements.
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