Social Media Practices in Traffic Safety

Sack, Rachael; Foreman, Christina; Forni, Sara; Glynn, Russell; Lehrer, Andy; Linthicum, Alex; Perruzzi, Adam; John A. Volpe National Transportation Systems Center (U.S.)

doi:10.21949/1525957

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Social Media Practices in Traffic Safety

2019-05-01
By Sack, Rachael ; Foreman, Christina ; Forni, Sara ; ...

[PDF-3.07 MB]

English

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Details:

Creators:

Sack, Rachael ; Foreman, Christina ; Forni, Sara ; Glynn, Russell ; Lehrer, Andy ; ... More +

Sack, Rachael ; Foreman, Christina ; Forni, Sara ; Glynn, Russell ; Lehrer, Andy ; Linthicum, Alex ; Perruzzi, Adam Less -
Corporate Creators:

John A. Volpe National Transportation Systems Center (U.S.)
Corporate Contributors:

United States. Department of Transportation. National Highway Traffic Safety Administration
Subject/TRT Terms:

[+]

Engagement Safety Campaigns Safety Education Safety Messaging Social Media
Publication/ Report Number:

DOT HS 812 673
DOI:

https://doi.org/10.21949/1525957
Resource Type:

Tech Report
Geographical Coverage:

United States
Edition:

Final Report
Contracting Officer:

Mary T. Byrd
Corporate Publisher:

United States. National Highway Traffic Safety Administration
Abstract:

This study researched how State Highway Safety Offices (SHSOs) are using social media, and the opportunities, benefits, and challenges social media presents. While social media continues to rapidly evolve, this report provides statistical analysis on the state of the practice of SHSO social media. It also describes new and creative ways SHSOs are sharing information, ideas, and other content – and how these activities can be measured or tracked.
Format:

PDF
Funding:

NPD-320
Collection(s):

Volpe Center NHTSA - Behavioral Safety Research
Main Document Checksum:

[+]

urn:sha256:bc52afec0b0c438df0dac4191b9b1e28ebe4abee7452a727b1cfcfdab42eea74
Download URL:

https://rosap.ntl.bts.gov/view/dot/40287/dot_40287_DS1.pdf
File Type:

No Additional Files

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Social Media Practices in Traffic Safety

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