Matching Countermeasures to Driver Types and Speeding Behavior
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2017-12-01
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Edition:Final Report December 2012 - March 2015
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Abstract:Speeding is a common contributing factor in fatal traffic crashes. Attempts to address this problem through a variety of approaches have, so far, not led to a substantial reduction in speeding-related fatalities. An address-based mail survey of licensed drivers in Idaho was conducted to learn more about why drivers speed and what new countermeasures can be developed by examining some of the underlying behavioral and attitudinal aspects of speeding. Driver records were used to stratify survey participants based on age (18-24, 25-64, and 65+), gender, and number of speeding convictions in the previous 3 years (0, 1, 2+). A total of 1925 completed surveys were obtained. Three primary questions were examined with the data, including: (1) how well do existing typologies of speeding behavior predict speeding convictions; (2) what speeding countermeasures are most appropriate for the various driver types and roadway situations; and (3) how strong is the relationship between driver records and self-reported speeding in the survey? Data analyses addressed these questions, in addition to examining respondent attitudes, beliefs, and behaviors regarding speeding, and the relationship between demographic factors and speeding convictions.
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