Traveler Information Services in Rural Tourism Areas. Appendix B: Qualitative Interviews and Focus Groups

Details

• Creators:
  Clark, Hugh
• Corporate Contributors:
  CJI Research Corp.
• Subject/TRT Terms:
  • Travel behavior
  • Travel surveys
  • Advanced traveler information systems
  • Intelligent transportation systems
  • Tourists
  • Rural transportation
  • (Northern) Arizona
  • Branson (Missouri)
  • Tourist behavior
  • Tourist surveys
• Resource Type:
  Research Paper
• Geographical Coverage:
  Arizona ; Missouri
• Corporate Publisher:
  United States. Federal Highway Administration
• Abstract:
  Qualitative interviews were conducted with key informants and with tourists in northwest Arizona in Flagstaff and near the Grand Canyon National Park, Arizona, and in Branson, Missouri, in August and September 1998 (respectively). The interviews asked generally how tourists sought travel information and made travel decisions. The interviews did not concentrate solely on Intelligent Transportation Systems (ITS) components in decision making. The study group was interested not only in whether the tourists had, for example, seen a kiosk, or the Arizona.tripusa.com website, but also in how they made travel plans and found tourist information about travel destinations, sub-destinations, routing, lodging, and dining. By understanding their entire decision making process, and placing ITS in that context, the study could better understand how ITS would eventually be used as it becomes more widespread and recognized. This report discusses the findings of those interviews. Appendix, 51p.
• Format:
  PDF
• Download URL:
  https://rosap.ntl.bts.gov/view/dot/13986/dot_13986_DS1.pdf
• File Type:
  [PDF - 290.74 KB]
• Collection(s):
  US Transportation Collection
• Main Document Checksum:
  urn:sha256:152400e86e164a27bbc5241544a7fa138ad28ba5620144a93fac82b2c7856973