Building Support for Your Transportation Library with Effective Promotional Strategies: A Case Study of the Illinois DOT Library
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2011-07-14
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Abstract:The Illinois Department of Transportation’s Policy and Research Center Library saw a steady increase in library usage after initiating new promotional activities. Diana Sternitzke and Karen Perrin share the strategies they implemented to communicate about library services with their stakeholders.
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Content Notes:Recording length: 1h 00m 31s
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