Promoting Positive Traffic Safety Culture in RITI Communities through Active Engagement: Barriers and Opportunities

Details

• Creators:
  Pehrson, Jacob S ; Prescott, Logan ; Abdel-Rahim, Ahmed
• Corporate Creators:
  University of Alaska Fairbanks. Center for Safety Equity in Transportation (CSET) ; National Institute for Advanced Transportation Technology (NIATT) (U.S.)
• Corporate Contributors:
  United States. Department of Transportation. University Transportation Centers (UTC) Program ; United States. Department of Transportation. Office of the Assistant Secretary for Research and Technology
• Subject/TRT Terms:
  • Best practices
  • Guidelines
  • Lessons learned
  • Outreach
  • Rural areas
  • Safety culture
  • Traffic safety
• Resource Type:
  Tech Report
• Geographical Coverage:
  United States;Idaho
• Edition:
  Final Report
• Corporate Publisher:
  University of Alaska Fairbanks. Center for Safety Equity in Transportation (CSET)
• Abstract:
  RITI crash data analysis clearly highlights three major areas of concern: prevalence of excessive speed, impaired and distracted driving, and underage driving. Safety-focused educational programs and awareness campaigns have all contributed to a reduction in crashes in urban areas. However, in RITI communities, much more work is still needed. It is important that communities are provided with the proper resources and methods to deliver the appropriate training and educational tools that promote and cause a significant positive change in the traffic safety culture. Through reviewed literature and interviews with tribal community stakeholders, this research team came to understand that tribal youth are most impacted and engaged when educational material is made culturally relevant. We then developed an implementation guide to be used by tribes to create, develop, and enact a sustained educational program with the mission to positively impact traffic safety culture among youth in tribal and rural communities
• Format:
  PDF
• Funding:
  69A3551747129
• Download URL:
  https://rosap.ntl.bts.gov/view/dot/72377/dot_72377_DS1.pdf
• File Type:
  [PDF - 1.24 MB]
• Collection(s):
  University Transportation Centers
• Main Document Checksum:
  urn:sha-512:708906e70b50ed33dfef94ad7554f581127e108aba31efb5ee3aa529a6c8cffcc92b649dbc7c628fec8250731b43ed804d0e3e2994675216fa61f9a1a548b003