Travel Behavior Impacts of Transportation Demand Management Policies: May is Bike Month in Sacramento, California
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2022-02-01
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Edition:Final Report (July 2018 – September 2019)
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Abstract:Active modes of transportation like bicycling and walking are extremely beneficial to society, including helping to reduce the amount of travel people may make by car (i.e., vehicle miles travelled) and in turn reducing congestion and transportation-related greenhouse gas emissions and air pollutants. Bicycling and walking also have direct and positive health impacts. Several steps have been taken to promote active transportation in cities and regions, including awareness campaigns, transportation demand management policies, building new bicycling infrastructure, and the launch of bikesharing programs. However, it is often unclear how much impact a specific strategy can have on actual rates of bicycling and walking in a community or region. UC Davis assisted the Sacramento Council of Governments (SACOG) in evaluating the impact of the agency’s “May is Bike Month” campaign.
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