A Before-After Intervention Experiment and Survey
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2021-07-29
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Edition:Final report (8/16/2020 – 8/15/2021)
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Abstract:In this project, we first develop a strong theoretical model accompanied by data collection to test some of its aspects for behavioral change research. Data collection shifted from the originally planned public transportation intervention to the examination of COVID-19 impacts on the life of Los Angeles Metropolitan area residents. In terms of substantive findings, we verified that in this region as in other parts of the US people experienced loss of jobs, forced relocations, and major changes in working and studying. In terms of the attitude-behavior relationship, we also confirmed the existence of more diversity in attitudinal groups of people with respect to their position towards the private automobile and found that these attitudes are strongly correlated with the use of different modes. The survey design and conceptual model form the foundation for subsequent data collection and analysis based on the pilot examples of this project. A third pilot study within this project is the design of a smartphone application. Guidelines for survey design are provided in this report with a description of an ongoing research effort at UCSB that continues beyond the project reported here.
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