Strategies for improving traveler information.
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2011-01-01
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Edition:Final report.
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Abstract:This project developed a clear, concise, and fiscally sound plan to improve traveler information
for the Michigan Department of Transportation (DOT). The DOT has a long history of innovation
in the field of ITS, including a robust traveler information program led by its on-line presence “MI
Drive”. This on-line presence is supported at the roadside by the dense deployment of DMS in
the southeast Detroit metro region, with an ever-growing number of DMSs in more rural regions
of the State. This current research effort provided an opportunity to position the DOT for future
growth and enhanced service to the Michigan traveling public. Currently, there are a variety of
pre- and en route DOT traveler information resources, with more coming in the near future (such
as the soon-to-be deployed capabilities to show travel speeds across the entire State on the “MI
Drive” web site). There also are a number of traveler information resources and capabilities
being explored by other states, such as the use of social media (i.e., Twitter) and hand-held
mobile computing devices. This research project allowed the DOT to take a systematic view of
the state of the practice of the ATIS, explore the capabilities of research currently being
conducted, and provide a clear roadmap for the DOT as it grows and enhances its own ATIS
capabilities. The project has three main tasks: 1) a literature search, 2) a survey of the
traveling public, and 3) a scan of other significant statewide ATIS deployments.
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