Personal, Social, Psychological and Other Factors in Ridesharing Programs
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Personal, Social, Psychological and Other Factors in Ridesharing Programs

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  • TRIS Online Accession Number:
    00450496
  • NTL Classification:
    NTL-SAFETY AND SECURITY-Human Factors
  • Abstract:
    An in-depth investigation of the ridesharing programs in the Baltimore and

    suburban Washington, D.C. areas was needed in light of the apparent difficulty

    in increasing ridership on the existing ridesharing programs. Many of the

    studies done on ridesharing suggest that social, psychological and other

    personal factors may influence reidesharing as much as economic factors such as

    saving gasoline. To understand personal, social psychological and other factors

    affecting ridesharing programs, the "Ridesharer Survey" was designed and

    administered. The analysis of this survey was performed from two different

    aspects. One involved general statistics. Here, all the ridesharers were

    considered as one group and their general characteristics were analyzed. The

    other was a comparative statistical analysis in which ridesharers were grouped

    into different categories, such as by income, age, sex, marital status and race

    etc. and their statistics were compared to determine how these variable affect

    ridesharing. An "Agency Survey" was performed to study in a systematic way the

    reasons for varying levels of effectiveness of ridesharing programs offered by

    different organizations. The objectives of the agency based survey were to

    find: 1)the relationship between employee size and the number of employees

    engaged in ridesharing programs; 2)the role of the Vango program in Maryland;

    and 3)the effectiveness of specific incentives offered by various agencies. The

    incentives included were: 1)free parking; 2)preferential parking; and

    3)subsidies for ridesharers.

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